Task 2:Answers:
The first piece of communication technology I bought was a Nokia brick phone back in 1998. I was working in Real Estate and needed it for the job.I had this phone for 10 years as it suited my needs. For my last job I was given a Blackberry as it is what everyone used in the office. I found that my Nokia worked better. The Blackberry had to be charged every night otherwise it failed to work and had to be sent back to the company to be fixed. I have been using Hotmail for quite some time now. Thanks to the suggestion from a friend I started an account in 1999 just before taking off on a 2 year stint overseas to keep in touch with friends and family. A couple of years ago I signed up to Facebook which I have found very handy to find and keep in touch with friends from all over the world but I haven’t signed up to Twitter or any of the other social networks as I think one is enough for now. Occasionally I use skype but it is all about timing as the friends I speak with are in countries such as France, Spain, Chile and Sri Lanka so it just depends if our timing coincides.
Privacy is an issue for me as there are so many stories out there about people’s identities being stolen so I try to keep the information that I make public to a limit although once you have put anything on the computer it is up for grabs.
When I was younger I had penfriends from all over the world and since the advancement of technology I have been able to connect with them. There is one friend in particular from Finland that I have never met but we continue to write on Facebook. We have been writing to each other for 24 years. I don’t think it is a lot different to people I know in person but it depends on the relationship you have with people. I find that it is easier to write to people and express your feelings on paper than it is face to face but again that varies from person to person depending on the rapport you have with them.
Google +1
If you are a Facebook user you will already be familiar with the “Like” button that was invented not only for the time poor public to simply click on it and recommend it to friends but for marketing purposes as it gives that extra thumbs up. Google+1 is similar to the “Like” button because it allows people to click on the +1 that appears on websites to recommend them to friends and in turn give advertisers more coverage over the World Wide Web. Informationweek online states that organisations that add the +1 to their webpages increase their ability to stand out, which will in turn increase profits (United Business Media 2011). Google +1 has made this button available to all businesses on the Web. However, should everyone be allowed to use it? In an article by Matthew Arnold, the question is asked if physicians would want pharmaceutical products to be advertised with the +1, not to mention people who actually use these products (Matthew 2011). Are we going too far in getting our message across? Just because technology is expanding, should we take the easy option to make products known? Nearly every business has a Web presence of some description these days and to be successful you must stand out in the crowd. This added tool is available to all businesses on the Web and it people not only to make their experience interactive but for marketers to see where the interest is coming from.
References:
Arnold, M 2011, ‘Google adds Facebook-like +1 to ads’, Medical Marketing and Media, vol. 46, no. 5, p. 1, accessed 25 August 2011 from Proquest http://search.proquest.com.libraryproxy.griffith.edu.au/docview/884644248#
United Business Media 2011, ‘Google extends +1 button to third-party websites’, Informationweek - Online, accessed 25 August 2011 from Proquest http://search.proquest.com.libraryproxy.griffith.edu.au/docview/871101750
Google +1
If you are a Facebook user you will already be familiar with the “Like” button that was invented not only for the time poor public to simply click on it and recommend it to friends but for marketing purposes as it gives that extra thumbs up. Google+1 is similar to the “Like” button because it allows people to click on the +1 that appears on websites to recommend them to friends and in turn give advertisers more coverage over the World Wide Web. Informationweek online states that organisations that add the +1 to their webpages increase their ability to stand out, which will in turn increase profits (United Business Media 2011). Google +1 has made this button available to all businesses on the Web. However, should everyone be allowed to use it? In an article by Matthew Arnold, the question is asked if physicians would want pharmaceutical products to be advertised with the +1, not to mention people who actually use these products (Matthew 2011). Are we going too far in getting our message across? Just because technology is expanding, should we take the easy option to make products known? Nearly every business has a Web presence of some description these days and to be successful you must stand out in the crowd. This added tool is available to all businesses on the Web and it people not only to make their experience interactive but for marketers to see where the interest is coming from.
References:
Arnold, M 2011, ‘Google adds Facebook-like +1 to ads’, Medical Marketing and Media, vol. 46, no. 5, p. 1, accessed 25 August 2011 from Proquest http://search.proquest.com.libraryproxy.griffith.edu.au/docview/884644248#
United Business Media 2011, ‘Google extends +1 button to third-party websites’, Informationweek - Online, accessed 25 August 2011 from Proquest http://search.proquest.com.libraryproxy.griffith.edu.au/docview/871101750
